Bullseye Founder Evan Knox worked alongside SimpleShowing while enrolled at Georgia Tech. Evan was a part of two teams that worked with SimpleShowing to audit their current digital marketing strategies and provide recommendations for improving these strategies.
The first team focused on creating recommendations for improving engagement with SimpleShowing's Instagram profile. The team provided a series of recommendations and helped SimpleShowing create several Instagram posts and assessed the performance of each. These recommendations included a giveaways and seasonal posts that were more relevant to SimpleShowing's target audience.
The second team performed a comprehensive audit of all of SimpleShowing's digital platform and recommendations for improvement for their digital marketing strategy. The team gathered inforrmation using a survey that was used to guide the recommendations made to the SimpleShowing marketing team. This included a long list of recommendations for improvement that would help to establish brand trust, increase organic search traffic, increase paid search traffic, and develop high quality leads that would grow their client base.
Digital Marketing Strategy
Branding, Instagram, Paid Search, SEO